Upon sight this lip balm looks pretty plain and and well erm you're right ha. But it smells lovely and so moisturising! I have found it to be a holy grail product to use underneath matte lipsticks. It leaves no stickiness or lip balm residue and makes applying a matte lipstick a doodle. Goes on smooth and does not show up any dry areas.
The main culprit was my Illamasqua lipsticks and I couldn't use them till this little miracle, so thanks Matis! Unfortunately they don't have it on their website yet but told me they are working on it.
Have you heard of Matis?